Home  >  

How to run a creative business

Author photo
November 13, 2009 | | Comments (4)
AddThis Social Bookmark Button

Since moving into a quasi-management role at my current employer, I've spent a lot of time thinking about the best way to continue fostering creativity and innovation while growing. It's a tough challenge - one that many companies get wrong and one that many people suffer because of.

Netflix CEO Reed Hastings summarizes the situation and Netflix's response in this amazing slide deck. I consider it a must read for anyone who's involved in running a growing business. The Netflix approach is that sort of sheer genius that makes things so clear, concise, obvious, and simple that it seems easy, and makes you wonder why everyone isn't already doing it. Hint: nothing valuable is ever easy. The easy way is what you're used to.

Read more from RJ Owen. RJ Owen's Atom feed rjowen on Twitter

Comments

4 Comments

Asa Williams said:

Wow, that was an awesome set of slides, thanks for sharing. I really liked the 9 qualities. I was definitely thinking about how I would rate myself on all of them. Needless to say, everyone can be better at each one, and we can all benefit from everyone striving to accomplish excellence in each quality.

wajerrr said:

yes this slides are really interesting! but than you go to the their website http://www.netflix.com/ and you
see this outdated crappy design outdated 10 years ago.. and there is question.?? where are this values in practise.... :-)
maybe company 'mavericks' just set NICE TO HAVE (page 82) priority to have cutting edge contemporary website :-)

Kevin said:

What really resonated for me was "then the market shifts" (page 50). There is always competition, there is always innovation, new business models and market shifts. The depression were in is a good example of market shift and for the past 6 months I've been expanding my business into new niche areas while keeping the core if my business the same. I needed to protect myself from getting stuck. What if what I'm doing becomes obsolete overnight? I now generate a modest revenue stream from a monthly subscription service that I offer and I'm expanding into working with higher end corporate clientele as well

I was reading in Chicago Crains about diversifying your client base in a market shift and being able to react (flexible) to parts of your business that unexpectedly start being more successful than your primary business model, very interesting stuff. I'm no rocket scientist or business tycoon but I just wanted to put my 2 cents down here and hopefully stimulate some additional thought on the subject.

Thanks for the great post.

Kevin said:

What really resonated for me was "then the market shifts" (page 50). There is always competition, there is always innovation, new business models and market shifts. The depression were in is a good example of market shift and for the past 6 months I've been expanding my business into new niche areas while keeping the core if my business the same. I needed to protect myself from getting stuck. What if what I'm doing becomes obsolete overnight? I now generate a modest revenue stream from a monthly subscription service that I offer and I'm expanding into working with higher end corporate clientele as well

I was reading in Chicago Crains about diversifying your client base in a market shift and being able to react (flexible) to parts of your business that unexpectedly start being more successful than your primary business model, very interesting stuff. I'm no rocket scientist or business tycoon but I just wanted to put my 2 cents down here and hopefully stimulate some additional thought on the subject.

Thanks for the great post.

Leave a comment


Tag Cloud

iPad

What's your take on the iPad? (Putting aside the Flash/iPad flame war)

Answer

Latest Features

Recommended for You

@InsideRIA on Twitter

Archives

  • Or, visit our complete archive.  

About This Site

Welcome to the premiere community site for all things RIA sponsored by O'Reilly Media and Adobe Systems Incorporated.